Flemington Spotlight: Echelon Studio

Meet the team at Echelon Studio, a hair salon, and boutique now located on Fulper Road. Owner Norma Cruz Ruiz strives to create an environment where guests can come not only to relax and get pampered. Her highly educated and skilled staff offers a wide range of services such as color, cut, keratin treatments, and more!

Norma took over the business three years ago. “There is a lot of love for my trade. Everytime I walk into Echelon Studio, I feel at home. I have grown here, created relationships, and engaged in the stories and lives of our clients. There is no other place I would rather have my business than Flemington. To me, it is HOME!” For nearly 15 years, Echelon was located on Main Street, but Norma recently bought a building in the borough to give Echelon Studio a permanent Home; they just opened the doors to their new studio on Fulper road earlier this month.


Norma said she values the friendships she has built over the years with her clients and their support and loyalty during the pandemic. The team at Echelon could not be more thankful for their amazing Flemington customers!

Fun Fact: After spending the day getting pampered by Norma and her team, you can always accessorize your look at Echelon and shop their unique array of jewelry, scarves, and handbags!

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